🧵 Don’t fall in love with projects during a bull market. Here’s why 👇 🧵
1/ 🐂 During a bull run, trash gets valued at $5B–$20B like it’s nothing.
Everything pumps sector by sector. New listings launch at insane FDVs.
Any “no-name” sale with 100% TGE looks like a no-brainer.
2/ 💸 Stablecoin yields are 20–50% APY. Feels like easy money.
But this won’t last forever.
Bull markets create illusions of infinite upside — and blind spots for exit planning.
3/ 🚀 Remember: We’re in the startup market.
99.9% of startups die.
Crypto is no different. Forget this — and you’ll get wrecked when the music stops.
4/ 📉 Take STRK ZK BLAST as an example:
• 1.5 years ago — top L2, $2.4B TVL
• Today — $64M TVL
• Daily revenue: –$46 🤯
They exited in profit at TGE and basically abandoned the project.
5/ 🔥 This is the fate of 99.9% of projects.
Many teams don’t need to “succeed” — they just need to reach TGE.
After that, incentives fade, communities thin out, and the hype dies.
6/ 💡 Additional insight:
During bull runs, capital flows fast — but it’s momentum, not fundamentals, that drives valuations.
When liquidity dries up, these “10B+” projects suddenly look like empty shells.
7/ 📌 Don’t get emotionally attached.
📈 Take profits.
🧠 Treat every project like a trade, not a religion.
Even the “coolest” tech can fade to zero.
8/ 🔚 In this cycle, the winners won’t be those who “believed” the longest.
They’ll be the ones who stayed rational while everyone else fell in love.
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